Department of Design

UX/UI design and production for a university design program web site

Attracting new students is primary goal of the content

Ohio State's Depart of Design web site was redesigned and produced from a new identity standard and a new content architecture. Instead of structuring the site to mirror the organization structure of the academic department, an effort was made to make everything purposeful for the primary user: potential students and their parents.

—The department's new identity drives and interesting web page design (D. Bull)

—Featuring student examples of work is important on an information heavy web site

—Smaller chunks of information guide the reader to what interests them most