American Automobile association
Content a layout designer for a series of travel catalogs
Evolved an existing design that used a smaller print size and more economical printing process. Established a system of typographical styles and color coding to further clarify and structure detailed content.
Art director: Stacy Buttari
![](img/professional/aaa-dream-spread.jpg)
—A system of type and color styles makes it easier to flow content
![](img/professional/aaa-vacation-spread.jpg)
—Powerful spreads of color and imagery helps understand the divisions in types of travel products
![](img/professional/aaa-honeymoon-spread.jpg)
—Each of catalogs varies on the same theme but still conforms to same structure